โจ Instant Color Discovery
Your Photos
Your Colors
Your SWAG
Snap or upload a photo, detect its dominant colors, and instantly shop matching clothing in your style. Coming soon to iPhone.
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โจ Instant Color Discovery
Your Photos
Your Colors
Your SWAG
Pick Your Own ColorStep 2 ยท Detected Colors
burnt orange
golden tan
forest green
mustard
Step 4 ยท Shop the match
Ribbed Knit Sweater
$48 ยท ASOS
Oversized Hoodie
$65 ยท Nordstrom
Linen Button Down
$52 ยท Revolve
Relaxed Crew Tee
$24 ยท Amazon
Illustration of the app in progress, not a final screenshot.
Four steps same screen
No back button. The whole app unfolds as you scroll.
- 1
Snap or upload
A photo of anything, a sunset, an album cover, a wall you like. The palette doesn't have to come from clothing.
- 2
See its colors
Color Swag pulls the dominant colors out of the image, named the way a person would name them. Tap anywhere on the photo to grab a shade it missed.
- 3
Choose a direction
Pick the colors worth chasing, set menswear or womenswear, and filter to the categories you actually wear, hoodies, blazers, sneakers, fourteen in all.
- 4
Shop the match
Real listings from real retailers, with prices, ratings, and a link straight to the product page.
Built for your color-ways
The colors you reach for, the categories you actually wear, the palettes worth keeping. Color Swag shapes itself around your taste the more you use it.
It learns what you like
Every search you run nudges the next one. Keep reaching for muted colors and the same few categories, and Color Swag remembers, on your phone, never on a server.
Saved searches
Keep a search with its photo, palette, filters, and results, then reopen it later. Good palettes are worth more than one shopping trip.
Pick your own color
Automatic detection gets the big shapes. Tapping the photo gets the one thread in the scarf you were actually looking at.
Your photos never leave your phone
Color detection runs entirely on your device. Nothing is uploaded, only the color names you pick are used to search. No account to make, no library scanning, no ad profile.
Filter for your style
Fourteen categories, menswear or womenswear, combined however you like. Results update as you toggle.
- ๐ค Hip Hop / Urban
- ๐ฉ Formal
- ๐ Button Downs
- ๐๏ธ Polos
- ๐ T-Shirts
- ๐งฅ Hoodies
- ๐ Skirts
- ๐ Dresses
- ๐งฃ Blazers
- โ๏ธ Crop Tops
- ๐ Jeans
- ๐ Joggers
- ๐ฉณ Shorts
- ๐ Sneakers
Questions
When does it come out?
It's in development for iPhone. Join the waitlist and you'll get one email the day it hits the App Store, that's the only thing the list is used for.
What does it cost?
Color Swag will be free to use. When you buy something through a link, some retailers pay us a commission at no extra cost to you. That's the whole business model, and the price you see is the price you'd pay going direct.
Do I need an account?
No. There's no sign-up, no login, and no profile. Your saved searches and preferences live on your phone.
What happens to my photos?
Nothing leaves your phone. Color detection runs on the device itself, your photo is never uploaded, stored, or sent anywhere. All that goes out is the list of color names you chose, so we can search for clothing in those colors.
Which stores does it search?
Whatever Google Shopping surfaces for the palette and filters you set, major retailers and smaller ones alike. You go to the retailer's own site to buy.
Android?
Not yet. iPhone first, properly, before anything else.
Be ready when we launch
Color Swag is coming to the App Store. Leave an email and you'll hear from us once, the day it's live.
One email when it ships. No newsletter, no sharing.
By joining you agree to our Privacy Policy.